Conversational AI for E-Commerce
Overview
Kurie is a startup that aims to transform the e-commerce experience by enabling seamless, intelligent, and human-like conversations between brands and customers.
The AI-powered chat solution enhances online shopping by providing instant product recommendations, answering customer queries, and personalizing interactions. It drives engagement, conversion, and customer satisfaction. With Kurie AI, businesses can offer a more intuitive, efficient, and delightful shopping experience.
Role: Founding Product Designer
Responsibility: Concept / Userflow / Prototyping / Design System / Architecture / Character / Strategy
Team: 7 Eng, 1 PM, 1 Marketing
Time: 2022 - 2023, Shipped in June 2023
Featured Items
How might we create a one-stop platform that connects community engagement with product experience?
The primary pain point among users is the disconnect between social media-driven product discovery and the actual shopping process. Users often discover products through influencers but must switch platforms to research and purchase, leading to information overload, untrustworthy reviews, and inadequate support.
Solution
The solution is a social commerce app that combines community interaction, product discovery, and AI-powered support in one place. Users can follow trends, explore authentic reviews, and get personalized recommendations through an integrated chatbot, creating a seamless, efficient, and engaging shopping experience.
60%
Engagement increase
35%
Conversion increase
50%
Faster product discovery
Impact
Final designs at a glance
Want to learn more? Explore my process below.
Research & Process
Competitive analysis
Bot as a service
Chatbot designs
User flow iterations
